Recently added item(s) ×
You have no items in your shopping cart.
Explore all that Austin has to offer in the best way possible--by bike! Whether you want to casually tour around town, get technical on the trails in one of Austin's parks, or go for a long ride out to Lockhart for some BBQ, we have the right ride to enhance the perfect day.
Check Out Our Fleet
Rental bikes are available at the Lamar shop.
This wheel is the future of gravity riding and racing. It's ride-optimized, incredibly strong, and debuts the most effective and lightest anti-flat system on the market (ENVE's patent-pending Protective Rim Strip). These wheels will give downhill-oriented riders a new freedom to set their tire pressure for cornering and rock garden stability without sacrificing their confidence to smash track speeds.
Who It's ForGravity junkies, Enduro racers, and hard-charging trail riders will find enlightenment riding the M7 Series. A completely new shape and design that massively reduces the risk of pinch flatting and/or damaging the carbon, the M7 Series provides the confidence to ride without limitations.
Why We Made ItEnduro runs on two things - Confidence and Control. Nothing ruins a good shred fest like a flat tire or broken rim, and nothing spooks you on a dusty trail like an unexpected drift. With this in mind, we have been hard at work over the past 2 years to develop a carbon wheel system that will allow ourselves, athletes, and most importantly - you - to go "full-send" without compromising the ride experience by running high tire pressures, DH tires, and heavy pinch flat reduction inserts.
Building upon the platform of the M7 Series' predecessor the M70, we re-profiled the rim to mate up with modern tires and to absorb trail vibrations and chatter. However, just fitting tires is not enough. We know that riders also want the freedom to run lower pressure and that doing so can introduce flat tires and damaged rims. The ENVE solution is a new rim shape paired with ENVE's patent-pending, energy-absorbing Protective Rim Strip. With this technology, riders can skip the inserts and run the tires and pressures they want. Amazingly, we've managed to keep the weight neutral and improve impact resistance too.
In-Store Pick-Up Required Item
Vendor restrictions do not allow us to ship this item. You may order this item online but have to be picked up at one of our stores. In-store pick up is available on every product we show on our website.